Brand Voice Lead - Systems

<div class="content-intro"><p><a href="https://fin.ai/">Fin</a>, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.</p> <p>Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system.</p> <p>Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI.</p> <p>Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce.</p></div><h2><strong>What’s the opportunity?</strong></h2> <p>Every interaction with Fin, whether written by a person or generated with AI, should feel clear, distinctive, and true to our brand.</p> <p>As <strong>Brand Voice Lead, Systems</strong>, you’ll help make that happen.</p> <p>This is not a traditional copywriting role, and it’s different from a standard content strategy position. You’ll shape how Fin shows up in words across key brand and marketing touchpoints, while helping build the tools, guidance, and workflows that make strong writing easier to produce consistently.</p> <p>You’ll work across Brand, Product Marketing, Product, Design, and other cross-functional teams to turn complex ideas into clear, compelling communication. That means <strong>contributing </strong>to messaging frameworks,<strong> supporting </strong>major launches and campaigns, and writing across formats like websites, films, podcasts, presentations, and executive narratives.</p> <p>You’ll also<strong> evolve and shape the systems</strong> behind the work, including voice and tone guidance, editorial standards, channel-specific frameworks, prompt libraries, AI Skills, and reusable messaging assets. We’re looking for someone who is excited by both sides of the role: writing excellent copy and helping teams use AI thoughtfully to create better, more consistent communication at scale.</p> <h2><strong>What will I be doing?</strong></h2> <ul> <li><strong>Evolve </s