Business Analyst (GTM)

<div class="content-intro"><p>Yotpo is leading the next era of trust and loyalty in eCommerce. With AI-powered Reviews and Loyalty solutions, we help brands turn browsers into customers and customers into advocates. Through deep integrations across the eCommerce ecosystem and the trust of over 30,000 global brands, Yotpo delivers seamless omnichannel experiences that increase conversion, strengthen customer relationships, and drive profitable, long-term growth.</p></div><p>We are looking for a <strong>Business Analyst</strong> to join our GTM team. You’ll play a pivotal role in empowering our Go-to-Market teams with data-driven insights that fuel growth, efficiency, and innovation.</p> <p><strong>Our Technologies:</strong> SQL, Tableau, DBT, G-Sheet, Salesforce</p> <p><strong>Why Join Us:</strong></p> <ul> <li>Make a direct impact by shaping how we define and measure success across the GTM organization</li> <li>Support the company’s growth and profitability goals by playing a key role in transforming financial data into actionable insights</li> <li>Collaborate cross-functionally with smart, passionate teams in a data-centric and supportive environment</li> <li>Work directly with senior leadership, providing clear, actionable insights to drive their business units forward.<br>Operate with significant autonomy and a clear mandate to transform our analytics and elevate performance across multiple core domains</li> <li>&nbsp;</li> </ul> <p><strong>You’ll be:</strong></p> <ul> <li>Defining KPIs and measuring them for the GTM different groups (Marketing, Sales, and Partners) to track performance and drive strategic initiatives</li> <li>Building reports, dashboards, and metrics to deliver actionable insights</li> <li>Serving as an analytics focal point, working closely with a wide range of cross-functional teams</li> <li>Identifying and automating manual or repetitive processes to improve accuracy, efficiency, and scalability across analytics workflows</li> </ul> <p>&nbsp;<strong>Your experience:</strong></p> <ul> <li>Strong analytical skills with the ability to turn data into strategic insights</li> <li>Experience with BI tools such as Tableau, Looker, or Power BI (we use Tableau)</li> <li>Proficiency in SQL</li> <li>Excellent communication and cross-functional collaboration skills</li> <li>High level of independence and self-motivation</li> <li>Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities</li> <li>Minimum of 4+ years of experience as a Business/Data Analyst or similar role</li> <li>BA/BSc in Industrial Engineering, Information Systems, Economics, Statistics, Mathematics, or a related field</li> </ul> <p><strong>Nice to Have:</strong></p> <ul> <li>Experience with Salesforce</li> <li>Experience in modeling data tables and building scalable data models</li> <li>Experience with NetSuite</li> </ul> <p>At Yotpo, we believe in hiring people who are passionate about their craft. If you’re excited about this role and ready to dive into meaningful work, we’d love to hear from you.</p><div class="content-conclusion"><p>#LI-Hybrid</p></div>