Demo Architect, EMEA

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster.

The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software.

*Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab.

An overview of this role

As a Demo Architect, you'll help GitLab teams and customers get hands-on with our platform faster and with less friction. This role reports to the Senior Director of our Solutions Architecture Center of Excellence, with day-to-day partnership from the current team lead. You'll build and improve the tools, applications, and infrastructure that support field team demos, workshops, trials, and internal test environments across the field. 

What makes this role unique is its mix of software engineering, infrastructure, and customer-facing collaboration. You'll work like an engineer for much of the role, while also partnering with Solutions Architects, Account Executives, Customer Success, and others to make sure what we build is practical, usable, and aligned to how the field sells.

What you'll do

• Build and maintain tools, applications, and workflows that support demos, workshops, trials, and internal test environments.

• Expand the Demo Architect Portal to improve automation, self-service, and scalability for field teams and partners.

• Provision and support infrastructure that enables hands-on customer experiences across GitLab.com, demo instances, and internal environments.

• Collaborate with Solutions Architects, Account Executives, Customer Success, Marketing, Revenue Operations, UX, and Engineering to understand needs and deliver practical technical solutions.

• Learn and document go-to-market workflows (e.g., how teams run demos/workshops/trials) and automate the steps that waste time.

• Create technical workshop assets and enablement content that support pre-sales and technical selling for individual contributors.

• Advise on sales opportunities when specialized technical demo support or custom solutions are needed.

• Improve the presenter experience by reducing manual setup work and making demo workflows easier to use and repeat.

• Support internal teams that rely on demo or test infrastructure, helping keep those environments available and useful.

• Troubleshoot urgent demo/workshop environment issues under pressure and communicate status clearly to stakeholders.

What you'll bring

• Experience building software, systems, or internal tools that support technical users or business teams.

• Ability to deliver production-grade software and automation with attention to reliability, maintainability, and documentation.

• Ability to work across application development and infrastructure, with comfort navigating provisioning, automation, and service workflows.

• Familiarity with monitoring/observability tools to shorten investigation time when something breaks.

• Comfort communicating and collaborating with technical and non-technical stakeholders across Sales, Solutions Architecture, Customer Success, Marketing, UX, and Engineering.

• Understanding