Digital Marketing Specialist

Our Mission: 6sense's mission is to multiply what matters: growth, retention, and efficiency. We envision a future where companies, teams and people reach their full potential. Our People: People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers. We want 6sense to be the best chapter of your career. Absolutely. Here's the same content reformatted for Greenhouse with clean headings, bullets, and spacing that will paste much more cleanly into a job description template. Digital Marketing Specialist Our Mission 6sense's mission is to multiply what matters: growth, retention, and efficiency. We envision a future where companies, teams, and people reach their full potential. Our People People are the heart and soul of 6sense. We serve with passion and purpose. We live by our Being 6sense values of Win as One Team, Stay Curious, Do The Right Thing, Own the Outcome, and Create Belonging. Every 6sensor plays a part in defining the future of our industry-leading technology. 6sense is a place where difference-makers roll up their sleeves, take risks, act with integrity, and measure success by the value we create for our customers. We want 6sense to be the best chapter of your career. The Role As our Digital Marketing Specialist, you will be an experienced individual contributor responsible for driving performance across our paid digital channels, including SEM, display, and social advertising, and ensuring spend is directed where it will have the greatest impact. This role is fully proficient within digital marketing, uses sound judgment to evaluate performance data and select the right methods for optimization, and creatively solves varied campaign challenges across audiences, channels, and account tiers. You will work independently within established practices while building effective networks with internal partners, our digital agency, and external platform contacts to improve campaign outcomes. Responsibilities Agency Collaboration and Campaign Strategy Work with our digital agency on campaign ideation, creative strategy, targeting, segmentation, and budgeting across SEM, display, and social advertising channels. Use established campaign practices and sound judgment to reach the right accounts and buyers with the right message. Full-Funnel Performance Measurement Measure and report on performance across metrics that span the full buyer's funnel, from top-of-funnel awareness and engagement through pipeline and revenue impact. Evaluate identifiable factors and translate results into clear, actionable insights for stakeholders. Cross-Functional Campaign Integration Collabo