Director of Acquisition Marketing

Not all heroes wear capes — but plenty of them use toilet paper Want to challenge yourself at a purpose-led scale up AND make a difference in the world? Come join the revolootion! Funny name, serious business We are a leading eco-friendly household essentials business and we donate 50% of our profits to help everyone gain access to clean water and a toilet. As of June 2026, we’ve contributed over $20 million AUD to this mission. Basically, we’re really good at making it easy to do good. We operate scaling businesses in the UK, US, Australia and Canada. Our amazing team is based in Australia, the UK, the Philippines, China, and the US, with our 250+ people aiming to make the biggest possible impact for people and the planet. Over the next 5-10 years, we’re hoping to increase our annual donation tenfold to get us closer to our dream of everyone in the world having access to clean water and sanitation services. A bit about the role As our Director of Acquisition Marketing, you’ll own our global acquisition strategy and performance, sitting at the intersection of data, performance and creativity. You’ll bring deep performance marketing expertise, strong commercial judgement and a rigorous approach to measurement and experimentation to drive sustainable, profitable new customer growth. This is a full-funnel acquisition role, connecting brand, media and creative to understand what drives performance and turn those insights into stronger acquisition outcomes. While DTC acquisition is the immediate focus, you’ll also think beyond individual channels and optimise acquisition investment for the best incremental business impact across DTC, Amazon and retail. You’ll be the person who connects the dots between performance data, marketing effectiveness and action — working in partnership with our Marketing Analytics team to turn incrementality, MMM and experimentation insights into better decisions across channels, tactics and campaigns. You’ll also lead and develop our Acquisition Marketing team, building the capability, systems and ways of working to scale our growth engine globally. The role reports to our GM of Growth Marketing and is a remote, Australia-based position. If you worked here this past month, here are some things you might have been involved in Reviewed channel, audience and campaign performance and reallocated budgets across tactics to improve new-customer acquisition efficiency and commercial returns. Partnered with the Marketing Analytics team to drive incrementality testing, interpret MMM outputs and apply experimentation learnings, using the results to change channel, tactic and campaign strategy. Worked with creative and local teams to identify the creative concepts, formats and messages driving acquisition performance, then scaled winning approaches through structured testing. Connected brand and biddable media performance, using audience and media insights to identify how upper-funnel activity was influencing downstream acquisition. Bu