Director of Solutions Marketing

<div class="content-intro"><p><a href="https://fin.ai/">Fin</a>, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.</p> <p>Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system.</p> <p>Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI.</p> <p>Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce.</p></div><h2>What's the opportunity?&nbsp;</h2> <p>The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation. The Director of Solutions will manage a team of solution marketers that will fundamentally help our revenue teams to be more effective and grow Fin ARR. This is a strategic role in the company, working directly with the senior leadership team.&nbsp;</p> <h2>The Role</h2> <p>The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field.&nbsp;</p> <p>The Solutions Marketing team on the other hand, will focus on our product as a whole and how to best message it to the various audience segments we care about, and then activate revenue teams with that knowledge and content.</p> <h2>What will I be doing?&nbsp;</h2> <p>The work under your team will include:</p> <ul> <li>Partnering with the product marketing team and product and marketing executives on the company messaging Including how we articulate our differentiators to various audiences</li> <li>For industries that we prioritize, understanding what the buyer cares about and tailoring our messaging and content to win in that industry.</li> <li>Positioning Fin for enterprise audiences