Lead MarTech & AI Solutions Architect

<div class="content-intro"><p><em>At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit <a class="_ymio1r31 _ypr0glyw _zcxs1o36 _mizu194a _1ah3dkaa _ra3xnqa1 _128mdkaa _1cvmnqa1 _4davt94y _4bfu18uv _1hms8stv _ajmmnqa1 _vchhusvi _kqswh2mm _ect4ttxp _syaz13af _1a3b18uv _4fpr8stv _5goinqa1 _f8pj13af _9oik18uv _1bnxglyw _jf4cnqa1 _30l313af _1nrm18uv _c2waglyw _1iohnqa1 _9h8h12zz _10531ra0 _1ien1ra0 _n0fx1ra0 _1vhv17z1" href="http://klaviyo.com/careers" data-renderer-mark="true">klaviyo.com/careers</a>&nbsp;to see how we empower creators to own their own destiny.</em></p></div><p><strong>About the Role</strong></p> <p>Klaviyo is seeking a Lead MarTech &amp; AI Solutions Architect — an individual contributor role for someone who wants deep, hands-on ownership. In this role, you'll design and build the end-to-end architecture of how marketing data moves through our systems, from initial lead and data intake through to conversion, embedding AI and automation directly into that journey to accelerate it.&nbsp;</p> <p>In this role, you'll also architect and own a centralized marketing hub spanning the full marketing lifecycle — from budget allocation and planning, through campaign execution, to using performance insights to accelerate the next planning cycle and improve ROI.</p> <p>This role carries high ownership and visibility: you're the architect who understands how every system connects, why it's built that way, and where it needs to go next — building the technical foundation that turns customer journeys and personalization, planning cycles, and cross-functional decisions into a single, connected ecosystem.</p> <h3><strong>How You'll Make a Difference</strong></h3> <ul> <li>Design and build AI-powered marketing capabilities into our systems, from generative AI use cases to predictive scoring and intent-based automation, that accelerate the intake-to-conversion journey.</li> <li>Serve as the technical owner of how marketing systems integrate with one another — proactively catching where data breaks or logic conflicts, and implementing the architectural solutions needed to evolve the ecosystem to support business growth.</li> <li>Build and connect an ecosystem that accelerates customer journeys through personalization across the funnel — leveraging behavioral, product, and intent signals to maximize acquisition, conversion, and expansion</li> <li>Turn performance data and business requirements into architecture and process improvements that shorten planning cycles and improve marketing ROI.</li> <li>Partner cross-functionally with Lifecycle, Marketing Analytics, Sales Ops, and other technical teams to align system architecture with business needs — representing the technical point of view in planning and governance conversations.</li> <li>Perform solution architecture reviews and serve as a critical advisor on technical design decisions — flagging trade-offs and ensuring alignment across systems, teams, and outcomes</li> <li>Build and own a centralized marketing hub spanning the entire execution lifecycle: budget allocation and planning, campaign execution, and the feedback loop that turns performance insights into faster planning cycles.</li> </ul> <h3><strong>Who You Are</strong></h3> <ul> <li>8+ years of experience in MarTech, with demonstrated ownership of enterprise-scale system architecture — not just implementing tools, but architecting how data, process, and strategy connect across the full marketing lifecycle.</li> <li>Hands-on experience designing and building AI-powered marketing capabilities, from generative AI use cases to predictive scoring and intent-based automation, that solve real marketing problems.</li> <li>Deep experience architecting HubSpot, Salesforce, and in-house systems at scale, including lead scoring, lifecycle automation, customer journey and personalization, campaign/opportunity data models, and cross-system data association.</li> <li>Strong understanding of marketing budgeting, planning cycles, and ROI measurement — able to connect spend data directly to performance outcomes through architectural decisions.</li> <li>Experience building scalable integrations — using APIs and middleware — across marketing systems (e.g.