Regional Sales Lead (West Texas)

About Halter At Halter, we’re on a mission to enable farmers and graziers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Imagine watching 500 cattle stand up and walk calmly towards their next break? No quad bikes, no dogs, no fences. Just a group of cattle walking at their own pace. People say it looks like magic. Our customers are revolutionizing grazing with Halter. It's changing lives and transforming an industry. People join Halter to do meaningful work. By joining us you’ll be solving challenging problems within a talented team and a culture built for high performance. Our team out-think, out-work and out-care. We’re committed to delivering real change in the world - this isn’t easy, and in truth, we love that it’s hard. We’re backed to deliver on a mission that matters by Tier 1 investors including Founders Fund , Bessemer Venture Partners , BOND, DCVC , Blackbird , Promus Ventures , Rocket Lab’s Peter Beck and Icehouse ventures . To find out more, visit our LinkedIn & Instagram . About the role As a Regional Sales Manager at Halter, you will lead a team of Territory Managers on the front lines of transforming livestock management across the U.S. This is a deeply hands-on role: you’ll spend most of your time in the field coaching reps, joining customer conversations, and removing barriers to their success. You’ll shape regional performance, uphold rigorous pipeline and Salesforce standards, and ensure your team executes with consistency and excellence. We’re looking for a leader who brings energy, high standards, and a strong sense of culture. Someone who cares about people, thrives in fast growth, and can operate equally well in strategy discussions and day-to-day execution. This role is based in the West Texas region. Candidates will ideally be based in Midland, Lubbock, San Angelo or Abilene. Frequent travel is required as apart of this role. What you’ll do Lead, coach & develop Territory Managers through frequent in-field work ( ~60% travel ), ongoing feedback, role-plays, and hands-on sales training to ensure strong execution and skill development. Own regional revenue performance by driving consistent activity, supporting both new sales and account expansion, and ensuring TMs meet input and output targets. Maintain world-class Salesforce hygiene & forecasting , reviewing pipelines weekly, ensuring accurate data, and acting as deal support on structure, escalations, and critical opportunities. Serve as the regional voice - surfacing customer insights, product feedback, and operational issues to Product, Engineering, Marketing, Customer teams, and broader leadership. Localize national strategy into regional execution plans, run lightweight team rhythms (1:1s, check-ins), and align closely with U.S. commercial leadership on performance and priorities. Recruit and develop high-performing talent , helping scale T