Senior Marketing Manager, Website Growth

<p>Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build, manage, and optimize high-performing web experiences that drive predictable growth and strengthen brand trust. Building at Webflow will need grit, because we move fast, without ever sacrificing craft or quality.</p> <p>We're looking for a Senior Marketing Manager, Website Growth to help build our AI-native marketing operating system. You'll unify webflow.com, AEO, and agent-driven campaign orchestration into one pipeline engine, and run webflow.com as a living, always-shipping website proving Webflow is the reference implementation for how modern enterprise marketing should work.</p> <h1><strong>About the role:</strong></h1> <ul> <li>Location: Remote-first (United States)</li> <li>Full-time</li> <li>Permanent</li> <li>Exempt</li> <li>The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate's geographic location, job-related experience, knowledge, qualifications, and skills. <ul> <li>United States (all figures cited below are in USD and pertain to workers in the United States) <ul> <li>Zone A: $150,000 - $180,000</li> <li>Zone B: $141,500 - $170,000</li> <li>Zone C: $131,500 - $158,000</li> </ul> </li> </ul> </li> </ul> <p>This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals.</p> <p>Please visit our <a href="https://webflow.com/careers#pay-zones">Careers page</a> for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.</p> <ul> <li>Application Information:</li> <ul> <li>Application deadline: applications accepted on an ongoing basis until position is closed and filled</li> <li>This posting is for an existing vacancy</li> </ul> <li>Reporting to the VP, Revenue Marketing</li> </ul> <p>As a Senior Marketing Manager, Web Growth, you'll:</p> <ul> <li><strong>Own web optimization and A/B testing in partnership with the demand-gen team.</strong> Run a structured, high-velocity experimentation program on webflow.com — hypothesis to live test to statistically valid result — using our experimentation and personalization stack (Webflow Optimize and equivalents). Set