Senior Marketing Operations Specialist

<div class="content-intro"><p>Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at <a href="http://amplitude.com">amplitude.com</a>.</p> <p>As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do.</p> <p><strong>Amplitude’s Commitment to Diversity Equity &amp; Inclusion (DEI): </strong>Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.</p></div><h2>About The Role &amp; Team</h2> <p>Amplitude’s Marketing organization is evolving how we go to market to better reflect today’s complex, multi-channel buyer journey. This role sits within the Growth Marketing function, supporting enterprise pipeline generation, field marketing, ABM, and lifecycle programs.</p> <p>As part of this team, you’ll help build and scale the operational backbone that powers our go-to-market execution. You’ll partner closely with marketers and cross-functional teams to bring campaigns to life while continuously improving how we execute.</p> <p>As a <strong>Sr. Marketing Operations Specialist</strong>, you’ll play a hands-on role in executing programs, optimizing workflows, and helping us move toward a more AI-enabled, automated marketing engine.</p> <p><strong>As a Sr. Marketing Operations Specialist, you will:</strong></p> <ul> <li>Own end-to-end campaign execution across email, nurture, events, webinars, and customer communications—ensuring quality, accuracy, and scalability</li> <li>Partner with Growth, Field, and ABM teams to design segmentation, workflows, and campaign structures that drive performance and meet SLAs</li> <li>Manage and execute across core marketing systems (Marketo, Salesforce, CMS, webinar and video platforms), ensuring alignment and clean data flow</li> <li>Identify and improve manual processes, building more efficient and scalable workflows that reduce friction and increase speed</li> <li>Apply AI and automation to campaign execution, developing repeatable systems that improve output quality and reduce manual effort</li> </ul> <p><strong>You’ll be a great addition to the team if you have:</strong></p> <ul> <li>You’re naturally curious and energized by improving how things work—we’re big on “there has to be a better way” thinking</li> <li>You’re excited about AI and automation, even if you’re still early—you’re actively experimenting and figuring it out as you go</li> <li>You care about the details and take pride in clean execution, strong QA, and getting things right the first time</li> <li>You enjoy working cross-functionally and can translate marketing needs into operational solutions</li> <li>You’re comfortable juggling multiple programs at once without letting things slip through the cracks</li> </ul> <p><strong>At a minimum, you need to have:</strong></p> <ul> <li>3–5 years of experience in B2B SaaS marketing operations with hands-on campaign execution experience</li> <li>Strong working knowledge of Marketo, including programs, Smart Lists, workflows, QA, and reporting</li> <li>Experience supporting demand gen programs like email campaigns, nurtures, webinars, and events</li> <li>Familiarity with Salesforce (leads, contacts, campaigns, and basic reporting/attribution)</li> <li>Basic proficiency in HTML/CSS and experience working in a CMS (Sanity or similar)</li> </ul> <h2>Our values:</h2> <p>At Amplitude, our values guide how we show up for one another and for our customers:</p> <ul> <li><strong>Humility: </strong>We operate from a place of empathy and openness, seeking to understand many points of view.</li> <li><strong>Ownership: </strong>We take the initiative to solve problems that drive our shared company success.</li>