Senior Product Design Manager, Growth

<div class="content-intro"><p>Discord has a highly engaged community of millions of daily active users who use the platform for many different reasons, but there’s one thing that nearly everyone does: <strong>play video games.</strong> Discord plays a uniquely important role in the future of gaming, and we are focused on making it easier and more fun for people to hang out before, during, and after playing games.</p></div><p>Growth sits at the front door of Discord's consumer experience. Our mission is to grow Discord's community responsibly — helping new people discover Discord, land and activate quickly, and stay connected to what they care about. This role owns the full arc of a new user's first experience: how they find us through search, how they register and log in, how onboarding introduces what Discord is, and how notifications bring them back to the moments that matter.</p> <p>As our Senior Design Manager, you'll report to the Director of Product Design and lead a talented team of designers across the full product development cycle, from strategic visioning through launch and iteration. Your team owns the new user's journey — spanning discovery, sign-up, onboarding, notifications, and the earliest days of the Discord experience.</p> <p>&nbsp;</p> <p><strong>What You'll Be Doing</strong></p> <ul> <li>Lead and grow a team of product designers working across acquisition, activation, and re-engagement</li> <li>Inspire teams through strategic storytelling, leading vision sprints that turn complex problems into compelling product directions with milestoned experimentation proposals</li> <li>Balance competing priorities between growth velocity, user value, and product quality, ensuring we build experiences that are effective, high craft, and responsible</li> <li>Uphold high design quality standards, and bring moments of delight and joy across the new-user journey, while ensuring our solutions respect user agency and build trust</li> <li>Partner closely with cross-functional leaders in product, engineering, and data science to align on strategy and execution</li> <li>Champion informed design — through product design, user research, and data — helping your team deeply understand both new and returning users</li> <li>Foster a culture of creative excellence, where designers feel empowered to tackle ambiguous problems with empathy and innovation</li> </ul> <p><strong>What you should have</strong></p> <ul> <li>10+ years of experience in scaled consumer-facing digital product design work, ideally including growth, onboarding, acquisition, or lifecycle product experiences</li> <li>4+ years directly managing design teams of 4 or more, with a track record of growing talent and building cultures of creative excellence</li> <li>Ability to bring simplicity and clarity to complex problems or opportunity spaces, and turn insights into compelling product directions</li> <li>Experience designing acquisition, activation, or lifecycle experiences, with a strong sense of how early product moments shape long-term retention</li> <li>Ability to communicate to peers and executive stakeholders in ways that drive action and uplevel execution</li> <li>Strong leadership skills rooted in empathy: you understand how to staff and grow your direct reports in challenging, supportive ways while motivating teams to deliver excellent results</li> <li>Comfort operating in ambiguity and navigating tradeoffs between business goals and user value</li> <li>A working understanding and curiosity of AI-assisted design workflows - from ideation and prototyping to generative UI - and the design judgment to know when AI output needs a human hand before it ships</li> </ul> <p><strong>Bonus Points</strong></p> <ul> <li>Personal use of Discord, and/or gaming experience</li> <li>Experience with growth experimentation frameworks and data-driven design iteration</li> <li>Understanding of how products reach and grow users across surfaces — notifications, search/SEO, onboarding, and shareable/viral loops</li> <li>Background in behavioral psychology, habit formation, or user motivation</li> </ul> <p><em><br>The US base salary range for this full-time position is $272,000 to $306,000 + equity + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed in US role postings reflect the base salary only, and do n